We just started with a group of medical experts that work with retired military personnel. Client was getting poor results from Google Ads and needed some help. The Click Through Rate (CTR) was very low, CPC (cost per click) was high and conversion tracking was not setup.
We went through and regrouped all of the keywords, deleted other keywords that were very poor performers, created ads, added extensions, added negative keywords then setup conversion tracking through Google Analytics. These changes and additions gave the following improvements: Clicks increased by 44% , CTR (Click Through Rate) went up by 50%, Average CPC (Cost Per Click) went down 33% and conversions could now be tracked. This vast improvement happened in the span of just TWO WEEKS.
If you have had a poor experience with Google Ads give us a try, you will be glad that you did. We can turn around any campaign. Call or Email us now and get much better results.